How to Win Back Dissatisfied Customers

by Vangie Beal

When the time comes to deal with cranky customers, a lack of procedure makes it difficult to provide good customer service. These tips can help you win over irate customers.

No one enjoys dealing with angry or annoyed shoppers, but there's no reason why, when armed with these customer service tips, that you can't settle the issue at hand in a way that leaves the customer satisfied -- and coming back as a repeat shopper.

Providing exceptional service to customers -- before, during and after the purchase -- can produce the most valuable link between customer, business and product.

The problem is that small businesses aren't perfect when it comes to customer service procedures and tactics. In the corporate world employees have access to tools including a knowledge base, support training, and they also have corporate best practices and policies to guide them.

Read the complete article: How to Get Even Seething Mad Customers to Like You

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This article was originally published on Monday Feb 6th 2012
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