Marketing Tips: Convert Clicks, Mesh, Loyalty Programs

by Andrew Lock

Take a few tips from Andrew Lock, the man who knows that “everything is marketing and marketing is everything.”

This week, Andrew gets satisfaction from Disney, admires a marketing video from 22Squared.com, looks at Mesh — a free file-sharing app from Microsoft — and learns a big marketing lesson from TGI Fridays.

Andrew Lock is a self-described maverick marketer and the creator and host of Help! My Business Sucks, a free, weekly Web TV show full of practical marketing tips, advice and resources to help small businesses "get more done and have more fun."

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This article was originally published on Friday Aug 7th 2009
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