Marketing Tips: Email Management Strategies

Friday Apr 16th 2010 by Andrew Lock
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Tips on how to reduce email overload, a resource for marketing on Twitter, and StarBucks learns a big lesson on listening to customers.

In this week's episode of Help! My Business Sucks, small business marketing guru Andrew Lock pokes a bit of fun at tech gadgets and Microsoft. He also offers up a resource for marketing on Twitter and responds to a viewer's cash flow versus profit questions.

An interview with productivity expert Alex Mandossian reveals four steps to taming email, and a look at how Starbucks changed its loyalty program demonstrates the value in listening to your customers. Enjoy the video, and don’t forget to leave your comments below.



You'll find lots more marketing tips and resources from Andrew Lock in our Small Business Essentials series, Lock in Your Marketing Resources.

Andrew Lock is a self-described maverick marketer and the creator and host of Help! My Business Sucks, a free, weekly Web TV show full of practical marketing tips, advice and resources to help small businesses "get more done and have more fun."

Do you have a comment or question about this article or other small business topics in general? Speak out in the SmallBusinessComputing.com Forums. Join the discussion today!

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